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What is Impacting Millions?

IMPACTING MILLIONS teaches you how to connect with the media and land high-exposure opportunities, so you can get featured, published, and interviewed (so you can ultimately reach more people and impact more lives).

Because you’re not interested in playing small your entire life.

You’re interested in making a world-changing impact.


IMPACTING MILLIONS is right for you if…

  • You’re just getting started as a coach, consultant, service provider, or course creator. You feel lost in a sea of people doing work similar to yours… and you’re ready to stand out.
  • You’ve been in business for a few years, but you’re not getting the attention or clients you know your business deserves. (You know you’re amazing at what you do – you just need more people to know that, too.)
  • You’re an established 6-figure or multi-6 figure entrepreneur who dreams of writing books, being on television, or being seen as the top leader in your industry.

My Impacting Millions Bonuses:

Sales Page in a Weekend Workshop ($297 Value)
The Power of Live Video to Leverage Your Personal Brand! ($500 Value)
My Winning Pitches for Forbes & Fast Company PLUS a Pitch Review Call! ($500 Value)
Full Recordings of Magnify Live 2019! ($297 Value)
Mic Drop Bonus: Private Pitch Makeover! ($497 Value)


Sales Page in a Weekend Workshop — Get Your Sales Page To Do The Hard Work For You! ($297 Value)

Impacting Millions is going to get you VISIBLE. But you’ll still need to turn all your new fans and followers into actual paying clients. Your messaging will make or break your sales, and it’s critical for you to know how to communicate the VALUE of your offerings to your ideal clients. In fact, nailing your messaging is the fastest way to fill your programs. 

This MEGA bonus gets you FULL access to my Sales Page in a Weekend Workshop. You get 9 hours of video teaching from me on how to create sales pages that take your program messaging from blah and boring to bold and brilliant. What I teach you inside Sales Page in a Weekend are the same tricks, tools and techniques I use to create sales pages for my top copywriting clients (one of whom made more than $4 million (!!!) in sales during their last launch with my copy).  You’ll also get a 20-page PDF guide to walk you through the 15 key components of a high-converting sales page, a video walk-through of my own killer sales page, and a 90-minute list-building training (so you’ve got plenty of eager buyers lined up in your audience).

The Power of Live Video to Leverage Your Personal Brand! With Guest Expert Tiffany Lee Bymaster ($500 Value)

Tiffany Lee Bymaster, a/k/a Coach Glitter, has mastered the art of live video and helped THOUSANDS of students do the same with her signature program, Lights Camera Branding. Tiffany’s joining me for a very special EXPERT training on how you can get and implement the most effective live video strategies. You’ll get equipped to grow an engaged audience so you STOP launching to crickets!

If you’ve ever been scared or shy of the camera, this training is a MUST-attend. And if you KNOW you’re a star, Tiffany will help you leverage your sparkle into expert credibility that leads to more clients and more sales!

My Winning Pitches for Forbes & Fast Company PLUS a Pitch Review Call! ($500 Value)

Want to know how I got pitches accepted to both Forbes AND Fast Company? When you join Impacting Millions with me, you get access to my EXACT pitches, so you can see word for word what I wrote to grab the editor’s attention. Even better, we’ll jump on a group mentoring call where I walk you through each stage of the pitch creation. You’ll learn the proven formula I used to get my ideas out of my head, onto paper, and into some of the world’s top publications. 

You’ll even get the chance to get spotlight coaching from me around YOUR pitch so you have the BEST chance of getting heard in your dream media outlets.

Full Recordings of Magnify Live 2019! ($297 Value)

Get lifetime access to the recordings vault from the 2019 Magnify Live Conference. You get three full days’ worth of video teaching sessions from Sara Anna on how to magnify your messaging, magnify your mindset, and magnify your SALES plus access to special guest trainings by sales ninja Laura Wright, Enneagram expert Teresa McCloy, and USA Today Bestseller Tommy Breedlove. This unique business conference is geared to help you magnify your results in business while magnifying God with your business, and you will get encouraged and equipped through these recordings.

Mic Drop Bonus: Private Pitch Makeover! ($497 Value)

Impacting Millions is closing SO soon, and it won’t be open again for an entire year! If you’ve been on the fence thinking that you won’t have the courage — or the time —  to follow through on what Selena teaches inside the program, we’re about to bust through that objection! When you join Impacting Millions before the doors slam shut, my team and I will PERSONALLY make over your media pitch.

You read this right! You’ll send in your pitch, and my team and I will revise and rework it until it’s polished to perfection. You’ll get your pitch back from us READY to send to the editors of your dream publications. PLUS you’ll get a video walk-through of us making over your pitch in REAL time — so you can get priceless coaching around why we change what we change. 

After getting my own pitches accepted to top publications like Forbes and Fast Company, speaking on major stages like Ray Edwards’ Copywriting Academy Live event and the Free the Dream Conference, and sharing on hugely popular podcasts like James Wedmore’s Mind Your Business and Jen Casey’s Inner Boss Podcast, I know what you need to say and how you need to say it to get your message HEARD via major media outlets. And you will, too, once we perfect your pitch together!


Oprah Magazine said YESSSSSSSS to me! One of my dreams come true. I shared a story about the best gift I’ve ever gotten and they love it. My life is amazing.

Thank you Selena Soo for this course, the encouragement, and these opportunities.

Tepsii Thendo Lufuno Tshikorokoro

I had been thinking about writing about this topic for almost a year now. When the Manchester City bombing occurred (followed by other attacks around the world) I knew I needed to get this idea out there SOON. I knew it could help people, and that now was a good time to get the message out there. Fortunately, thanks to Selena, this course, and this group, I knew exactly what channels to go to to get published! Today I woke up with my first Elephant Journal post! Very excited to share it with you all.

Jeremy Lipkowitz

Thank you Selena and Lynya! Your mentorship has been invaluable in getting Accountability Works featured in both Fast Company and Business Insider! Marissa and I could not be more thrilled or grateful!

Ali Schiller

When I started Impacting Millions last April, one of my goals was to get into Business Insider by the end of the year. But I did it in October! I was featured with 5 others in an article that is 100% my area of expertise.

Anne Marie Fowler


I am a proud partner of the Impacting Millions program. If you enroll through my link, I will receive a commission which means I can provide you with extra bonuses to make your experience even better! I only promote people and programs that I stand behind 100% and that I know will help you create real results in your business.